Analytics in Social Media Platforms

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This week, I was looking at the analytic’s that WordPress provides for us bloggers. It’s interesting to see the progress of a blog. I really like analyzing not only my blog but as well as my YouTube beauty channel. I was looking at an article, well more like a social media info graphic and found some really interesting facts. The info graphic talks about how social data is valued.

For instance one of the graphs showed how many users it takes for a company to reach a $10 billion value. That’s a lot of money. Well according to this graph, Facebook is already worth 100 billion dollars. So Facebook does not even have to worry about acquiring users. One of my favorite social media platforms right now, Instagram needs approximately 540 million users to reach the $10 billion mark. Another one of my favorite social media platforms, Pinterest needs 356 million users to reach the $10 billion mark.

Another interesting fact is it takes 8,896 tweets to make $10 if a company’s revenue is divided by content. For Yelp, 1.1 reviews to gain $10 and 25 check ins in Foursquare.

This is all very interesting to me because many think that social media itself is a fad and it’s going to go away but with this amount of success with companies it is not.What do you guys think about this information? Did you ever think that social media was going to be a fad?

Source: infographicsmania.com

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